Direct Mail Marketing
Newer technologies and distribution channels have made some people question the effectiveness of direct mail marketing in today’s business world. But smart marketers continue to find success using direct mail. A recent study from MarketingSherpa found that 79% of more than 1000 marketing professionals questioned still consider direct mail to be effective or very effective marketing.
And why not? Done properly, direct mail marketing can deepen customer loyalty and increase front-of-mind awareness for a company and its brand.
When you’re ready to launch a direct mail campaign, we can help. We’re experts at creating super-successful direct mail materials that “wow” customers and prospects alike.
From creative concept and eye-catching design, to expert production, mailing list develpment, and efficient, effective distribution, we can manage your direct mail project every step of the way. Whatever the goal, we’ll help you get the word out successfully.
Our mail presorting services save you money on postage and speed delivery time.
Our advanced mail presort technology lets us barcode and presort your mail according to 3 and 5 digit ZIP code. Presorted mail is easier and faster for the USPS to process. The ease of processing allows the Postal Service to charge us, and you, less postage. Whether it’s first-class or standard mail, we get you the best possible postage rates. In order to accurately process mail and integrate it into the mail stream, we use high-speed sorting machines and recognition systems that are very similar to the ones used by the Postal Service. We can CASS certify your mail, spray barcodes (if necessary), and sort mail into the most accurate ‘final destination’ ZIP code. Once sorted by ZIP, the mail is put into trays and presented to the USPS for mailing at a discounted rate on your behalf.
The USPS has many rules and regulations for mailings such as the size and proportion of postcards. In order to obtain the lowest postage rate and ensure your mail-piece gets into the right mailbox, a thorough knowledge of these rules is essential.
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Some of the mailing services we provide:
- Postal Presorting
- CASS Certification
- Database Management
- Inkjet address
- Post Office Delivery
- Postage Discounts
- Tab (Wafer) Sealing
- Mail Tracking
- Mailing List De-Dupe
- Consumer Mailing List
- New Homeowner Mailing List
- Business Mailing List
- X-date Fulfillment